At ISB we sell..

The Famous Charles Revson (of Revlon fame) once said, "In the factory we manufacture cosmetics, in the store we sell hope." A better understanding of the customer is rare to find!
I thought of modifying this line for my school, the Indian School of Business. "In the classroom we are trained in business management but ISB sells us a culture."
We learn the value of questioning, structured thinking, beating or at least meeting deadlines, of being professional (do not relate to the earlier article) and of surviving and eventually thriving under continuous pressure. That is ISB's promise or to rephrase, that is ISB's 'hope'.
At the end of such a writeup, you are expected to make a normative statement but instead I would like to leave you with this food for thought:
"All of us have a moral obligation to dissent."- McKinsey credo.